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A digital marketing publication, by Brandwell Studio.

Digital marketing is hard. This publication aims to help smal business owners easily navigate the murky waters of digital marketing.

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What is branding in business? 4 Amazingly Simple ways to understand it.

Branding Small Business

If you’re a business owner, you probably have heard of the term ‘branding’. You probably have also heard that branding is a good practice that...

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What is a Website? 2 Simple Reasons Your Awesome Business Needs One

Small Business Web Design and Development

I recently wrote an article that attempts to answer the question “what is SEO“. In the article, I used a unique analogy that likened the...

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What is SEO? A Unique 'Shopping Center' Analogy

SEO

If you were do to a Google search right now for “what is SEO”, you will most certainly stumble upon technical definitions such as the...

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5 Surprising Ways To Increase Website Traffic by Using Your Website for more Than just Selling.

Small Business Web Design and Development Wordpress

You are a small business owner. Over the past couple of years, you have been working on this amazing idea for a new company. You...

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3 simple ways to succeed in social media marketing: don't sell, BE HELPFUL!

Social Media

I have been working with small business owners now for at least 5 years. One thing I hear over and over again from small business...

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How to accept payments online: 3 Simple reasons every small business should use Stripe.

Small Business Web Design and Development

The topic ‘How to accept payments online’ is as complex as the question, what kind of car should I get. Simply put, it depends. When...

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Getting started with SEO: 3 cheaper ways to help you rank higher

SEO Small Business Web Design and Development

If youโ€™re a business owner or solopreneur, you probably already know how important SEO can be to your business. SEO can help your business be...

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How to Stand Out from the Competition: 5 Must-Have Ingredients for An Amazing Website.

Small Business Web Design and Development

Do you ever stop to think about the reasons you choose Pepsi over Coke? Nike over Adidas? The iPhone over Droid? Is it price? Service?...

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Personal Branding 101- Take Your Business to new Heights By Marketing Yourself!

Branding

Do you like reality tv shows? Most people do (even though they won’t admit it). Personally, I’m not a reality show-type-of-person. However, it is an...

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The Lost Art of Customer Service: 7 Little Things That Surprise-and-DelightYour Customers While Strengthening Your Brand!

Branding Small Business

People try all sorts of things in order to grow their business and gain more customers. They’ll slash prices, overspend on marketing, create outlandish promotions-...

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Want to Take Your Brand to the Next Level? Ask Yourself These 8 Crucial Questions to Maximize Brand Effectiveness.

Branding Small Business

I’m a pretty big fan of the term “set it and forget it”. It can be used across a variety of disciplines, and it makes...

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Supplementing SEO: 8 things you can do NOW while waiting on SEO results to kick in.

SEO

As you read through our blog, youโ€™ll find that Lexco is a huge fan of Search Engine Optimization (SEO) and its impact on helping lawyers,...

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8 Reasons Branding is Essential to Your Businessโ€™ Success - Lexco

Branding Small Business

What do people say about you? In the workplace, at your gym, in your community? I know what they say about me: great business acumen,...

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False Prophets: 9 Ways to Avoid "Snake Oil" When Investing in SEO.

SEO

Ever heard of snake oil? If you are well-versed in digital marketing and Search Engine Optimization (SEO), chances are you have. Snake oil originates from...

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Branding Blunders: Take Your Website to the Next Level by Avoiding These 10 Common Mistakes!

Social Media

What’s worse than shooting yourself in the foot? Well, probably very little. But what if you could avoid doing so? That’s what this post is...

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5 Tips To Help You Enhance Your Brand and Grow Your Business - Lexco

Branding Small Business

In our world, the world of marketing and branding, sometimes it feels like we are preaching the same things over and over and over….. and...

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5 Biggest Headaches Brands Face When Hiring Professionals to Build Their Website

Branding Web Design and Development

The internet has the changed the world in many ways. Websites today allow for greater communication, increased access to information, and the globalization of business....

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The Definitive List of 20 Reasons Your Brand Needs An Awesome Website!

Branding Web Design and Development

This is going to be the most “DUH!” post we’ve written on this blog. I get that. But the reason for writing it is simple:...

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The Skinny on Content Marketing: How to Stand Out In A Crowded Online World

SEO

Anywhere you look on my blogs or websites, you’ll typically find one, cliche quote that I tend to (over)use a lot: Content is King!!!! While...

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8 Things You Need to Know Before Hiring a Web Developer.

Web Design and Development

The only thing constant in this world of mobile phones, internet and new website technology is change. Every time you look up, it seems like...

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Need Website Traffic? 5 Foolproof Ways to Get Traffic to Your Brand New Website!

SEO Web Design and Development

Getting website traffic to one’s website isn’t always easy. Digital marketers use different techniques to entice customers to engage with their contents. Such techniques include...

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Get Social: 7 ways to Use Social Media to Grow your Business

Social Media

Unless you’ve been living under a rock, you know the impact social media has on everyday life. In fact, chances are that the rock you’ve...

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The Future is Now: Learn These 7 Marketing Skills to Dominate Your Competition in 2017.

Web Design and Development

In a few days, 2016 will be a thing of the past (for better or worse). The calendar will turn to the year 2017. After...

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Let's Rank! Turbocharge Your SEO With These Proven Tips

SEO

How’s this for irony: digital marketing firm specializing in SEO (that’s us!) writes blog post detailing proven strategies for enhancing a business’ SEO efforts. Interesting,...

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Not a Digital Marketing Expert, Yet Still Want to Grow Your Business? This Post is For You.

SEO

In a world where you need 5-years’ experience and a Master’s Degree for an entry-level job, I think it’s safe to say sometimes we expect...

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Numbers Don't Lie: 13 SEO Statistics You Need to Know

SEO

The ever-growing dependence on technology, like anything in life, includes pros and cons. Technology has made it easier for us to communicate than ever before....

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About Lexco

Lexco Digital is a digital marketing publication by Brandwell Studio.

We know digital marketing is hard. With this publication, we aim to give small business owners the tips and insights they need to grow their business online.

Brandwell Studio's official logo. Lexco Digital is a digital marketing publication by Brandwell Studio.

Categories

  • Branding
  • SEO
  • Small Business
  • Social Media
  • Web Design and Development
  • Wordpress

Stay Connected

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Don't worry. We hate spam too.

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