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Blog Posts

Sharpen up your digital marketing skills with tips, advice, and tutorials from the experts at Lexco.

How to Stand Out from the Competition: 5 Must-Have Ingredients for An Amazing Website.

August 3, 2017

By Alex Granger

Do you ever stop to think about the reasons you choose Pepsi over Coke? Nike over Adidas? The iPhone over Droid? Is it price? Service? […]

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Personal Branding 101- Take Your Business to new Heights By Marketing Yourself!

July 17, 2017

By Alex Granger

Do you like reality shows? Most people do (even though they won’t admit it). Personally, I’m not a reality show-type-of-person. However, it is an undeniable […]

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The Lost Art of Customer Service: 7 Little Things That Surprise-and-Delight Your Customers While Strengthening Your Brand!

June 30, 2017

By Alex Granger

People try all sorts of things in order to grow their business and gain more customers. They’ll slash prices, overspend on marketing, create outlandish promotions- […]

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Want to Take Your Brand to the Next Level? Ask Yourself These 8 Crucial Questions to Maximize Brand Effectiveness.

June 13, 2017

By Alex Granger

I’m a pretty big fan of the term “set it and forget it”. It can be used across a variety of disciplines, and it makes […]

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Supplementing SEO: 8 things you can do NOW while waiting on SEO results to kick in.

May 9, 2017

By Alex Granger

As you read through our blog, you’ll find that Lexco is a huge fan of Search Engine Optimization (SEO) and its impact on helping lawyers, […]

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8 Reasons Branding is Essential to Your Business’ Success – Lexco

April 30, 2017

By Alex Granger

What do people say about you? In the workplace, at your gym, in your community? I know what they say about me: great business acumen, […]

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False Prophets: 9 Ways to Avoid “Snake Oil” When Investing in SEO.

April 19, 2017

By Alex Granger

Ever heard of snake oil? If you are well-versed in digital marketing and Search Engine Optimization (SEO), chances are you have. Snake oil originates from […]

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Branding Blunders: Take Your Website to the Next Level by Avoiding These 10 Common Mistakes!

April 10, 2017

By Alex Granger

What’s worse than shooting yourself in the foot? Well, probably very little. But what if you could avoid doing so? That’s what this post is […]

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5 Tips To Help You Enhance Your Brand and Grow Your Business – Lexco

April 4, 2017

By Alex Granger

In our world, the world of marketing and branding, sometimes it feels like we are preaching the same things over and over and over….. and […]

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5 Biggest Headaches Brands Face When Hiring Professionals to Build Their Website

March 29, 2017

By Alex Granger

The internet has the changed the world in many ways. Websites today allow for greater communication, increased access to information, and the globalization of business. […]

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The Definitive List of 20 Reasons Your Brand Needs An Awesome Website!

March 23, 2017

By Alex Granger

This is going to be the most “DUH!” post we’ve written on this blog. I get that. But the reason for writing it is simple: […]

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The Skinny on Content Marketing: How to Stand Out In A Crowded Online World

March 21, 2017

By Alex Granger

Anywhere you look on my blogs or websites, you’ll typically find one, cliche quote that I tend to (over)use a lot: Content is King!!!! While […]

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Does Your Website Need A Makeover? Here Are 8 Things You Need to Know Before Hiring a Web Developer.

February 27, 2017

By Alex Granger

The only thing constant in this world of mobile phones, internet and new website technology is change. Every time you look up, it seems like […]

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Need Website Traffic? 5 Foolproof Ways to Get Traffic to Your Brand New Website!

February 6, 2017

By Alex Granger

Getting website traffic to one’s website isn’t always easy. Digital marketers use different techniques to entice customers to engage with their contents. Such techniques include […]

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Get Social: 7 ways to Use Social Media to Grow your Business

January 7, 2017

By Alex Granger

Unless you’ve been living under a rock, you know the impact social media has on everyday life. In fact, chances are that the rock you’ve […]

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The Future is Now: Learn These 7 Marketing Skills to Dominate Your Competition in 2017.

December 29, 2016

By Alex Granger

In a few days, 2016 will be a thing of the past (for better or worse). The calendar will turn to the year 2017. After […]

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Let’s Rank! Turbocharge Your SEO With These Proven Tips

December 17, 2016

By Alex Granger

How’s this for irony: digital marketing firm specializing in SEO (that’s us!) writes blog post detailing proven strategies for enhancing a business’ SEO efforts. Interesting, […]

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Not a Digital Marketing Expert, Yet Still Want to Grow Your Business? This Post is For You.

December 9, 2016

By Alex Granger

In a world where you need 5-years’ experience and a Master’s Degree for an entry-level job, I think it’s safe to say sometimes we expect […]

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Numbers Don’t Lie: 13 SEO Statistics You Need to Know

December 3, 2016

By Alex Granger

The ever-growing dependence on technology, like anything in life, includes pros and cons. Technology has made it easier for us to communicate than ever before. […]

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