Lexco Blog

Our Guide to Help YOU become a Digital Marketing Guru!



Brand Website on desktop computer

By: Alex Granger

August 3, 2017

How to Stand Out from the Competition: 5 Must-Have Ingredients for An Amazing Website.

Do you ever stop to think about the reasons you choose Pepsi over Coke? Nike over Adidas? The iPhone over Droid? Is it price? Service? […]

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Personal Branding CEO

By: Alex Granger

July 17, 2017

Personal Branding 101- Take Your Business to new Heights By Marketing Yourself!

Do you like reality shows? Most people do (even though they won’t admit it). Personally, I’m not a reality show-type-of-person. However, it is an undeniable […]

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Customer Service for Brands

By: Alex Granger

June 30, 2017

The Lost Art of Customer Service: 7 Little Things That Surprise-and-Delight Your Customers While Strengthening Your Brand!

People try all sorts of things in order to grow their business and gain more customers. They’ll slash prices, overspend on marketing, create outlandish promotions- […]

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Branding and website technology

By: Alex Granger

June 13, 2017

Want to Take Your Brand to the Next Level? Ask Yourself These 8 Crucial Questions to Maximize Brand Effectiveness.

I’m a pretty big fan of the term “set it and forget it”. It can be used across a variety of disciplines, and it makes […]

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SEO graphic wallpaper

By: Alex Granger

May 9, 2017

Supplementing SEO: 8 things you can do NOW while waiting on SEO results to kick in.

As you read through our blog, you’ll find that Lexco is a huge fan of Search Engine Optimization (SEO) and its impact on helping lawyers, […]

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Computer chip of U.S.A.

By: Alex Granger

April 30, 2017

8 Reasons Branding is Essential to Your Business’ Success – Lexco

What do people say about you? In the workplace, at your gym, in your community? I know what they say about me: great business acumen, […]

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False SEO salesman

By: Alex Granger

April 19, 2017

False Prophets: 9 Ways to Avoid “Snake Oil” When Investing in SEO.

Ever heard of snake oil? If you are well-versed in digital marketing and Search Engine Optimization (SEO), chances are you have. Snake oil originates from […]

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Technologically advanced man

By: Alex Granger

April 10, 2017

Branding Blunders: Take Your Website to the Next Level by Avoiding These 10 Common Mistakes!

What’s worse than shooting yourself in the foot? Well, probably very little. But what if you could avoid doing so? That’s what this post is […]

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Website data center

By: Alex Granger

April 4, 2017

5 Tips To Help You Enhance Your Brand and Grow Your Business – Lexco

In our world, the world of marketing and branding, sometimes it feels like we are preaching the same things over and over and over….. and […]

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A Website Development team

By: Alex Granger

March 29, 2017

5 Biggest Headaches Brands Face When Hiring Professionals to Build Their Website

The internet has the changed the world in many ways. Websites today allow for greater communication, increased access to information, and the globalization of business. […]

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Web innovation graphic

By: Alex Granger

March 23, 2017

The Definitive List of 20 Reasons Your Brand Needs An Awesome Website!

This is going to be the most “DUH!” post we’ve written on this blog. I get that. But the reason for writing it is simple: […]

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Social media branding links for website

By: Alex Granger

March 21, 2017

The Skinny on Content Marketing: How to Stand Out In A Crowded Online World

Anywhere you look on my blogs or websites, you’ll typically find one, cliche quote that I tend to (over)use a lot: Content is King!!!! While […]

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Website promotion quote by Paul Cookson

By: Alex Granger

February 27, 2017

Does Your Website Need A Makeover? Here Are 8 Things You Need to Know Before Hiring a Web Developer.

The only thing constant in this world of mobile phones, internet and new website technology is change. Every time you look up, it seems like […]

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Person performing SEO on their website

By: Alex Granger

February 6, 2017

Need Website Traffic? 5 Foolproof Ways to Get Traffic to Your Brand New Website!

Getting website traffic to one’s website isn’t always easy. Digital marketers use different techniques to entice customers to engage with their contents. Such techniques include […]

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Lexco social media image

By: Alex Granger

January 7, 2017

Get Social: 7 ways to Use Social Media to Grow your Business

Unless you’ve been living under a rock, you know the impact social media has on everyday life. In fact, chances are that the rock you’ve […]

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Marketing on laptop

By: Alex Granger

December 29, 2016

The Future is Now: Learn These 7 Marketing Skills to Dominate Your Competition in 2017.

In a few days, 2016 will be a thing of the past (for better or worse). The calendar will turn to the year 2017. After […]

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Mobile SEO on iPhone

By: Alex Granger

December 17, 2016

Let’s Rank! Turbocharge Your SEO With These Proven Tips

How’s this for irony: digital marketing firm specializing in SEO (that’s us!) writes blog post detailing proven strategies for enhancing a business’ SEO efforts. Interesting, […]

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Social media branding links for website

By: Alex Granger

December 9, 2016

Not a Digital Marketing Expert, Yet Still Want to Grow Your Business? This Post is For You.

In a world where you need 5-years’ experience and a Master’s Degree for an entry-level job, I think it’s safe to say sometimes we expect […]

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Person performing SEO on their website

By: Alex Granger

December 3, 2016

Numbers Don’t Lie: 13 SEO Statistics You Need to Know

The ever-growing dependence on technology, like anything in life, includes pros and cons. Technology has made it easier for us to communicate than ever before. […]

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